Lead Generation Programs

Live transfers and Reverse Mortgage programs also available!

Telemarketing is an interactive process that allows our Telemarketing Service Representatives (TSRs) to develop interest while responding to the specific needs and concerns of the homeowner. When coupled with other forms of marketing, it delivers to the broker a highly motivated customer who is seriously considering refinancing.

TSRs are thoroughly trained and supervised, and all calls are digitally recorded for quality control purposes. Floor supervisors work closely with the TSRs to maintain a high degree of professionalism at all times.

Let us become the business development arm of your company. A longtime leader in business generation, we put your marketing budget where it does the most for you. Our customized programs search the geographical areas you target and bring you homeowners who meet preset qualifications. They are motivated, qualified, interested in refinancing, and best of all, are waiting for your call at a preset time. No other marketing approach brings you business that is ready to close.

We offer several types of programs, depending on your needs:

• Standard Program
  Working form our tested models, we develop a list of homeowners in your market area. Our telemarketers will contact all of them to identify those who are seriously considering evaluating their financial situation and want you to call. Our TSRs will spend the time needed speaking with the homeowner to complete our Mini 1003 application. A manager then verifies the information and presets an appointment for you to call. You will receive that Mini 1003 the next morning. These programs are guaranteed to produce a generous number of applications and each lead is provided exclusively to you.

• Special List Program
  Occasionally, one of our clients seeks to apply our telemarketing expertise to a special calling list. While we cannot offer the same guarantee, as with our Standard Program, we do guarantee the same level of professional service and that each lead generated will be provided to you exclusively.

• Custom Programs
  There are times when a niche broker is seeking to address a highly specialized market within the mortgage industry. Specialized scripts and targeted calling lists extend Metro Marketing's expertise to meet these needs.

• Live Transfer Programs
  Click HERE for more information regarding this lead program.

• Reverse Mortgage Programs
  Click HERE for more information regarding this lead program.